Rich travellers have more complex itineraries

January 4, 2008
	According to an Associated Press article (Globe and Mail, December, 2007) more family travel and more complicated itineraries are two trends for holiday travel, reported in a survey of 680 American Express travel agents. Eighty-three per cent of agents said their clients are looking for new experiences and destinations, and 59% said customers are booking more complex and customized itineraries than in years past; 56% are booking more upscale vacations than in the past. Travel agents also reported an increase in travel with children, but "...these folks aren't going to grandma's house for hot chocolate. The relative affluence of clients who book with American Express is evident in two trends: 56% of agents say families are increasingly taking nannies along and all 'Platinum Travel' villa specialists said requests for private villas are up this holiday season.
	Author: TOURISM staff Organization: Canadian Tourism Commission